7 Tools Every Blogger Needs

7 Tools Every Blogger Needs

As bloggers, we have a lot of tasks on
our plate. If you’re a one-person show, you’re a writer, an editor, a graphic
designer, a social media manager, a personal
assistant, and so much more. There’s a lot of work to be done when it comes to
running a blog, which many people don’t realize when they’re on the outside
looking in. Fortunately, there are a plethora of tools out there that can
make the job of blogging a little bit easier. In this video, I’m sharing the
seven tools every blogger needs in their arsenal. Want to find out what they are?Just keep watching. So, before we dive into this video, I do want to make it
clear that it is not sponsored by any of the tools that I will be sharing here in
this video. None of these tools have any idea who I am. They have no idea that I’m
talking about them in this video. I am wearing an Evernote shirt for the
occasion, but that’s only because I absolutely love Evernote and they sent
me a couple t-shirts a year ago, I think. So, I just felt like what better
opportunity to wear my Evernote shirt then in a video where I’m talking about
the tools every blogger needs? So again, this video is not sponsored by any of
the tools that I will be mentioning. And let’s dive in! Having been a blogger
since 2009, I’ve tried a lot of essential tools for bloggers because I’ve been
recommended them all. Over the years, I’ve been able to find my favorites and I’ve
become quite loyal to them. The best part about those tools is that
they’re all easy to use and they’re either free or pretty affordable. It
really doesn’t get much better than that, right? So, to kick off this list I have to
start with my all-time a favorite tool, this one right here… Evernote. So, Evernote
is definitely one of the tools every blogger needs because it’s going to keep
you organized and really just make your work so much easier. I started using
Evernote back in 2009 when I started my very first blog. Instantly, I fell in love with the app and I started to use it as a way to
organize just about everything… Blog post ideas, fashion inspiration, recipes,
and so much more. Years later though, I still love Evernote just as much as I
did back then. And I still use it on a daily basis. However, I have had people tell me they just don’t understand Evernote. So,
if you’re in that boat, I have a blog post that details exactly how I use it in
my business, which I will link to in the description box down below for any of
you who want to check that out. But to give you a basic idea, I’ve
created two separate stacks for notebooks that are related to my blog and
business. I have a stack that includes a notebook for recording ideas, one for
writing blog post drafts, and another for keeping to-do lists. My second stack
includes notebooks for my offerings such as my coaching, my ebook, an eCourse and any other project ideas that I’m working on. In those notebooks, you’ll find plenty
of written and audio notes. And you’ll even find helpful articles I’ve saved to
Evernote so I can read them later, which I do with the Evernote Web Clipper
extension for Google Chrome. And the best part is that I have the Evernote app on
my MacBook Pro, my iPhone, and my iPad. So, I can access it whenever and wherever I
want. My next organizational tool is Asana because I’m kind of a to-do list
junkie. Not only do I use a daily planner and paper lists, but I also like having a
digital way to track a bigger projects. As a result, I’ve been through a lot of
to-do list apps over the years. I’ve tried Wunderlist, Todoist, Any.do,
and a ton of others that I’ve absolutely lost track of. Asana is a fantastic
project management tool, especially if you’re working with a team of people. It’s easy to assign tasks to others and to keep track of their progress. Now, I’m
a one-woman show so I don’t use all the features asana offers. I do, however, make use of it to create tasks and set deadlines for projects I need to do. So
for example, when I redesigned my website, I created a project for it in Asana, listed
everything I needed to get done, and set deadlines for myself. I even use it as my
editorial calendar by tracking the progress of blog posts, newsletters, and
videos that need to be created, edited, published, and promoted. Now that we’ve
got the organizational stuff covered, we need to talk social media. A social media
scheduler is one of the tools every blogger needs because the
reality is, we can’t be on social media all day long,
posting updates in real time. We need a tool to do the job for us so we can
spend time focusing on other tasks. Now, just remember that you shouldn’t let the
social media scheduler replace engagement. You still need to log in and
communicate with others. But my favorite tool for scheduling Twitter, Facebook, and
Instagram is without a doubt, Buffer. It’s basically my social media best
friend. I’ve tried other schedulers like HootSuite at MeetEdgar, but Buffer
is my go-to. It’s simple, easy to use, and it won’t break the bank, which is
definitely the best part. I rely on Buffer’s website to schedule most of my
social media content, but I use their mobile app as well if I need to schedule
something when I’m on the go. My favorite tool though is their extension for the
Google Chrome browser which allows you to easily schedule a post for whatever
page you’re currently on. This extension also gives you access to their Power
Scheduler, which is a quick way to schedule future updates as well. Next up
for social media is BoardBooster. BoardBooster is one of my essential tools for
bloggers because it’s amazing when it comes to Pinterest. I used to really
struggle to see traction on Pinterest due to the algorithm they have in place. But once I started using BoardBooster, all of that changed. BoardBooster works
by having you pin content to a private board, which BoardBooster then pins to
your public board throughout the day at optimal times. So, with this tool you can
easily schedule how many pins you want to have per day, you can loop old pins to
get the more attention, and so much more. As someone who isn’t as active on
Pinterest as I once was, BoardBooster makes maximizing my
pinning so much easier. And thanks to this nifty little tool, I’ve been able to
increase my Pinterest engagement tremendously and send tons of new
traffic to my website. And when I say tons of new traffic, I mean Pinterest has
become my number one traffic referral thanks to BoardBooster. If you’d like to
try BoardBooster yourself, I’ll include my link in the description down below so
you can sign up for a free trial and check it out. So, graphic design is
not my forte. And if you’re anything like me, you feel the same way. The truth is,
I’m absolute crap at coming up with design ideas, pairing fonts, and
picking colors. I just can’t get the hang of it. And I don’t want to pay someone to create graphics for me because I’m
stubborn and I like to do things myself. So, I’d much rather spend the time
learning how to do something than just resorting to paying someone else to do
it for me. So, while I do have Photoshop, I still haven’t fully learned how to use
it, even though I do have a Photoshop course I need to work through. But this
is where Canva comes in handy. So, by now I’m sure a majority of you are familiar
with Canva. If you’re not, Canva allows you to create graphics for anything you
may need and includes preset sizes for Twitter, Instagram, email headers, and so
much more. You can also use it to create PDFs if you need to create some sort of
printable for your audience. The great thing about Canva is that there are a
variety of templates available at your fingertips that you can change to fit
your needs. It takes the stress out of designing, although you do risk someone
else having the exact same design as you if you’re using a template. So, make sure
you change it up. If you’re selling something online, you’re going to need a
storefront where people can make their purchases. Now, there are a ton of options
out there for selling products online, whether they’re physical products or
digital downloads. But I use WooCommerce because it can handle both. The great
thing about WooCommerce is that there isn’t a monthly fee in order to use it,
which many shops charge. Plus, it looks nice because the themes I purchased for
my site are set up to work with WooCommerce as well. And it also gives
you the ability to create promotional codes, which of course your customers are
going to love. Now, WooCommerce is for those who are on WordPress, so you’ll
want to keep that in mind if you’re interested in checking it out. It’s also
great for pairing with the next item on my list of tools every blogger needs,
which is ConvertKit. So, ConvertKit is truly my favorite when it comes to
email marketing. While I started out with MailChimp, which is what many bloggers do
since it’s affordable, I really found myself needing more. I needed a way to
easily provide a variety of content upgrades and I wanted a robust
system for tagging people to keep track of who was on my list. And while MailChimp does offer tagging and it allows you to create email
sequences, I just find that ConvertKit does it better. If you’re ready to get
serious about email marketing, I highly recommend ConvertKit. It’s perfect for
what I need right now without being too much. Plus it’s so easy to use. The
process of migrating everything from MailChimp to ConvertKit was super simple
as well, which was definitely a bonus. And if you need something more serious than
what ConvertKit offers, I suggest looking into a tool like Infusionsoft. I had
training on Infusionsoft and found the platform to be very efficient, especially
when it comes to building email sequences. For those of you who want to
check out ConvertKit, I’ve included my affiliate link down below if you want to
sign up and check it out. Alright, that’s a wrap on my seven tools every blogger
needs. I hope you found them helpful! Be sure to give this video a thumbs up and
don’t forget to subscribe for more tips on successful blogging.

2 thoughts on “7 Tools Every Blogger Needs

  1. Do you have these tools every blogger needs? Be sure to share your favorite with me! If you have any other tools we should check out, leave a comment and let me know!

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