What to consider when starting a blog | My Blogging Journey

What to consider when starting a blog | My Blogging Journey


I started looking in 2012 oh my goodness and it’s been Wow it’s it’s amazing that I started blogging like seven years ago Hey lovelies I hope you do well welcome and welcome to this channel if you’re new here, I hope you’re here to stay and if you are an oldie, well welcome home thank you so much for tuning in thank you for coming by around the 12th of July 2012 was my first blog on Natural Sisters. I can still remember at that time I was pregnant and oh my goodness I was pregnant and had a difficult pregnancy there was nothing that I could do besides blogging. I was so bored and I thought okay let me kind of make myself busy let me put this on silent because it’s hectic okay so I couldn’t do anything else besides blogging I couldn’t work I was actually unemployed at that particular time and so that’s all I could do and besides I had gone naturally in 2011 January of 2011 was my last relaxer. So, a lot of people, well my hair was thriving and I owe that the pregnancy growth hormones and also taking care of my hair like intentionally taking good care of my hair and so my friends were asking me left right and center what are you doing and like people are Church were asking me what are you doing different and I would show them these blogs that I was following because I read blog upon blog when I went natural, I was literally like stalking certain blogs I would show my friends these blogs and they would be like, “girl these are mixed we are not mixed and our hair can never go past shoulder length and all that no if you take care of it it actually does grow. that’s why you’re asking me how my hair is thriving and it’s because I am using these same practices that these brothers are using and that’s why my hair is thriving. It was a hard time really to try and convince them that actually African hair, with out any mixture of some sort, African hair does grow. So, I took the challenge and said okay look here, let me bring it back home let me also document my journey. And by then when I started blogging I was still transitioning to natural hair because I did a two-year transition and I started documenting my journey growing natural hair. That was in 2012. Can you imagine? Like time flies when you’re having fun, right? okay so yeah so it has been quite a good experience it has it has always been therapeutic actually for me writing because I love writing. I often don’t find enough time to actually write. So the fact that I’m writing on a blog I’m managing a blog it encourages me to write even more and when I write I just feel okay, like I’m in my space I feel so so good when I write. So basically that’s why I started the blog to find something to do and to write on a topic that I love so much which is natural hair. I start doing here when I was in grade 6. Like neighbors and neighbors’ kids used to come to our house and I would do their hair I would plait their hair I’ll advise them on what products to use you know that kind of thing so I’ve always been doing hair besides that I went and got a college degree in mechanical engineering that doesn’t affect anything I’ve always loved hair and I’ve always worked around hair so I was blogging on something that I lost so much. And with blogging, especially when you’re like trying to put facts out there, you have to research as well and you have to keep information up-to-date and that as well trained me in so many ways on the new practices the new trends and the things that I don’t know about hair, because knowing how to style hair and knowing about a and two different things and I’m so grateful for this blog because it got me into like in depth on working with hair Natural Sisters has also allowed me to start a product line, to start an online shop, and to start a hair salon what else can I ask for like really okay. when I started blogging I wasn’t looking at it as a business opportunity or even something that could produce a business opportunity like it did in this case. I wanted to share my journey with you guys and in that process it birthed Natural Moisture which is the online shop and then Nashe Organics which is the product brand that I actually founded. It also allowed me to start Nashe Hair Studio which was started in 2017 August of 2017 so actually next month is another anniversary you guys. so this blog, just writing about hair just blogging about hair allowed me to do all those things like the opportunities that it opened for me the people that I have met, the new friends, and you know like I never thought it would turn into this thing that it is now no definitely not this blog also allowed me to have sponsored posts. I’ve had my fair share of sponsored posts and one of them was Darling and then we are talking of ORS we are talking of Head & Shoulder I had a whole one year contract with Head & Shoulders and then we also talking of other product manufacturers that have also got me on board as far as helping them to formulate for the African Afro hair. So, I had quite a number of sponsored gigs and speaking gigs. So, that has been a lot of fun as well including being on TV several times and I’m so grateful for all that opportunity that this blog and my hard work of course has given me A lot of people have been asking me questions about starting a blog and how they can start a blog and how what they should blog the path and I’m like okay. It depends on why you want to start a blog is it for income then you’re gonna have to do that and lot like really get into it. There is hard work there’s nothing like it’s easy money or it’s an easygoing thing. Even if you’re blogging as a hobby,it is a lot of work. I have been blogging for a very long time as a hobby and even up to now I don’t depend financially on the blog but it has been a labor of love and it is quite a lot of work. One of the things that you need to consider when you want to start a blog is why you want to blog for me it was basically the love of writing and the fact that I wanted to document and share my natural hair journey. That’s basically why I started blogging. So, for you you know what to consider that question which is very important and the first question that you have to get an answer to. If you answer that question very well, why you want to start blogging, that answer is going to give you the drive to keep on blogging even when you don’t have time or you are going through a rough patch and whatever the case may be, it’s going to give you the drive and encouragement in the inspiration to keep on blogging which gets us to the next question what are you going to be blogging about? There are so many topics that anyone can blog about, and for me it was something I was passionate about which is hair. I’ve been working with hair for a long time I’m very passionate about doing hair about DIY when it comes to my hair about trying different styles as well. So my what was basically hair. That’s how this whole thing started that’s how my blog started. It was sharing information on hair care practices when it comes to Africa Afro hair. So that’s my what so you find you what. well there are so many topics that you can blog about. There niche and there are general topics that you can blog about. Which is what is very common in these days a lot of people are basically turning into lifestyle blogs which has got the advantage that it doesn’t limit you. Whatever interests you is what you can blog about. But if your blog is about supporting a particular brand then you’re kind of limited in the kind of content that you can put out there because it has to be something that is relevant to your brand so that you can represent the brand very well. So, that’s the what are you going to do blogging about. And you have to come up with a plan on how you’re going to get financial support or if you’re going to be getting any financial support from that blog at all. You have to think out all these things because if you are going to be supporting a particular and then you may not need to monetize your blog but if you put out content that is nothing to do with a particular brand then you may want to monetize your blog at a particular point. especially if you aren’t spending a lot of time creating posts, creating content for your viewers or your readers your followers then you may need to find a way of monetizing the blog. either through advertisements or through sponsored posts or through sponsored gigs well these normally come after sometime after you’ve accumulated a reasonable following for these brands to pick you as a content creator that is going to be able to work as an influencer for their brand. So that comes after some time. You cannot come in after posting two posts and then expect a brand to actually sponsor you as an influenza because they are looking at your sphere of influence how many people are you actually going to be able to influence on their brand or about their brand. So that’s another thing, that you have to take into consideration that is some hard work that actually happens before you start getting sponsored gigs. The other question that you need to ask yourself is where you’re going to be blogging. There are so many avenues and so many platforms that you can actually use for blogging nowadays. There are so many content creators and influences, that are doing micro blogging on Twitter for example. You can become a Twitter specialist, someone who tweets like nobody’s business. You can do your blog on the Instagram on Facebook on blogspot or on WordPress or a self-hosted blog which is what I have. Because Natural Sisters is naturalsisters.co.za I prepare a self-hosted blog because it gives me a lot of control as in what is going to be on my blog And things like Instagram and Twitter and Facebook, are there to help me to actually promote the posts that I have put on my personal blog. So, that’s how I like it. So, you have to decide on where you want the blog. I’m also good at this. But, the other thing that you have to consider, is how often you’re going to be blogging. When you’re a content creator, consistency is very important I know life happens and you may not be able to churn out post after post regularly. For example, I had to take quite a number of breaks when it comes to blogging, I could not post every week because I had to study. I was studying Supply Chain Management and that kept me too busy to the extent that I was not able to post each and every week as planned. However it is important to post regularly Your readers need to know that when they go to your blog each and every week they are going to be able to get something that they can read or even if you are going to be posting each and every day for some people they actually post each and every day and these are the ones that do blogging or do content creation full-time. And so, if you have told yourself that you’re going to be posting new content every day, then you make sure that you stick to that, as much as possible. I know life happens you may not be able to do that every time, but if you try by all means to keep to that schedule that you’re given yourself then your blog should thrive. So, that’s basically the why, what, where, how about blogging. Just to recap, you need to consider why you want to start a blog, what you’re going to be blogging about, where you’re going to be blogging, whether it’s gonna be on Twitter, on Instagram, YouTube or your self hosted blog, and how frequent you’re going to be blogging. That’s very important. You guys, that’s all from me today. Thank you so much for watching and please please do subscribe to this channel if you want to get more content like this one, or the hair videos that I’ve done before and please give me a thumbs up! You’ve no idea how much that helps me. If you give me a thumbs up then YouTube is going to show this content to a lot more people. So please do give me thumbs up. What’s your takeaway from this video? I’d like to know. So please put it in the comment section below. I don’t want this to be a monologue. I need as much feedback from you guys. So let’s turn this into conversation. Have you thought about starting a blog? Go on. Give birth to that idea. If we don’t give birth to it, it will remain a dream. And if it remains a dream, you are the one to regret why you didn’t start it. So, you don’t have to start with sophisticated equipment, or a lot of time on your hands. If you’ve thought about it, it’s already conceived. So give birth to that dream, and just do it. Thank you so much for watching, I will see you in the next one. God bless you. Bye.

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